A brand marketing professional with 10+ years of experience launching story-driven campaigns, partnering with creative teams to build brands that resonate across platforms and cultures.
Our heavyweight t-shirts were selected as the official uniform for the Google Design Team Milan Design Week Exhibition in 2025: Making the Invisible Visible.
View the ExhibitionLed the BorrowLenses Creative Studio producing weekly brand content, partnering with a team of videographers, photographers and agencies building a library of over 2,000+ photo and video brand assets used across Organic Social, Advertising, Email, Website and Blog.
View DetailsLed and managed the launch of new products and services by building dynamic brand marketing campaigns, leading communication and channel strategies as well as collaborating with in-house creative teams to build out our brand content pipeline.
View DetailsFrom Seoul, South Korea to the Redwood Forests of California, we launched a total of 23 pop-up dining events sponsored by global food brands like Perrier, Pernod Ricard, Goose Island and Santa Rita Wines. Connected aspiring chefs and restaurateurs with short-term, fully-equipped restaurant spaces leading to the launch of 3 fully-operated restaurant brands.
View WebsiteDoroe is a personal passion project that I started as an attempt to create one of the world’s best t-shirts. Leading all aspects of the brand including Creative Direction, Product Design, Apparel Production, Content Strategy, Photography, and Sales & Marketing.
View WebsiteThe power of a single image to tell a compelling, nuanced story -- to me, that is profoundly captivating. In a society that suffers from overcommunication, I believe we need to lean into the power of simplicity, a gift that photography can bestow upon audiences all over the world.
Photography is my passion. I love the idea of being able to convey a moment in time with a single image. Photography is a gift, a lifelong journey to learn how to see the world around me, to be more observant and present with every moment. Each photograph helps to shape my unique perspective of the world.